Henry Wickham

WHSmith Travel are an established FMCG business who work with some of the country's biggest retail suppliers. Each year the company produces a Marketing Opportunities Pack to share details of all promotional and media packages that are available for key partners to invest in.

 

I project managed the production of the entire 45-page document, writing all the copy, sourcing images and liaising with internal stakeholders to deliver the project. The pack provided an overview of the company's successes while promoting their unique array of marketing outlets, resulting in a significant uplift in supplier investment.